Image credit: Olympic.org
The Soho Loft Media Group Esports Management division works in collaboration with esports players, gamers, teams, brands, agencies, associations, and organizations to create and manage media content, brands, teams, events, and tournaments that aim to advance the growth of the esports industry.
ESPORTS MONTHLY AUDIENCE SIZE TODAY VS. WHERE IT’S HEADING
WHO’S WATCHING
A young, digital and global audience.
LUCRATIVE MONETIZATION OPPORTUNITIES ARISING AS A RESULT
Like traditional sports, media rights will eventually become the largest source of eSports revenue, followed by sponsorships.
Esports Revenue Stream 2017
Esports Revenue Stream 2022
TRADITIONAL PRO SPORTS ARE JOINING IN
eSports keep fans engaged during the offseason. For developers, tournaments can further grow audiences, engagement, and monetization.
Twitch will broadcast all NBA eSports matches. This league operates much like the NBA with player salaries, marketing and product licensing.
In April 2017, the NFL announced that in partnership with Electronic Arts it planned to air exclusive broadcasts of the Electronic Arts Sports Madden NFL 18 Championship and the Madden NFL 18 Ultimate League on a number of Disney networks.
THERE’S NO STOPPING eSPORTS
We see audiences, prize pools, and monetization opportunitiesgrowing rapidly over the next five years.
